SaddleRock Advisorsí aim is to strengthen early and mid stage companies. We are focused on advising US and Israeli start up companies and preparing them for fundraising and long-term success. We do so by improving their value proposition and better positioning them to attract private capital & venture capital.

SaddleRock Advisorsí expertise as veteran business operators includes identifying new market opportunities, modifying companies' business models, funding strategy, go-to-market strategy, and financials to take them to the next level.

SaddleRock Advisors was founded in 2006 by Ted King and Herbert Zlotogorski.